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  7. Swiss Military Consumer Good AG
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HomeStocksDiversified consumer productsSwiss Military Consumer Good AG

Swiss Military Consumer Good AG Stock Price Today (NSE: SWISSMLTRY)

Swiss Military Consumer Good AG

SWISSMLTRYDiversified consumer products
₹13.02₹1.57 (10.16%)↓
As on 30 Mar 2026, 12:06 pm ISTMarket Closed

Fundamental Score

...

Swiss Military Consumer Good AG Share Price — Live NSE/BSE Price, Fundamentals & Analysis

Swiss Military Consumer Good AG share price today is ₹13.02, down 10.16% on NSE/BSE as of 30 March 2026. Swiss Military Consumer Good AG (SWISSMLTRY) is a Small-cap company in the Diversified consumer products sector with a market capitalisation of ₹495.89 (Cr). The 52-week high for SWISSMLTRY share price is ₹32.20 and the 52-week low is ₹13.66. At a P/E ratio of 54.20x, SWISSMLTRY is currently trading above its industry average P/E of 54.20x. The company has a Return on Equity (ROE) of 9.45% and a debt-to-equity ratio of 0.13.

Swiss Military Consumer Good AG Share Price Chart — NSE/BSE Historical Performance

No data
High
₹0.00
Low
₹0.00
Volume
0
Change
-10.16%

Returns & Performance

Poor

ROE

9.45%
Poor

ROCE

11.80%
Poor

OPM (5Y)

4.78%

Div Yield

0.00%

Swiss Military Consumer Good AG Valuation Check

Average

P/E Ratio

54.20x
Poor

Industry P/E

54.20x
Market-cap Classification
Small-cap
Higher growth potential with higher volatility.

Market Cap

495.89 (Cr)

Growth Engine

Good

Profit Growth (Q)

16.67%
Excellent

Sales Growth (Q)

20.98%
Excellent

Sales Growth (5Y)

126.98%
Excellent

EPS Growth (5Y)

71.51%
Excellent

Profit Growth (5Y)

71.50%

Balance Sheet Health

Excellent

Debt to Equity

0.13x
Excellent

Int. Coverage

12.32x

Free Cash Flow (5Y)

-71.88 (Cr)

Shareholding

Excellent

Promoter

63.16%
Poor

FII

0.00%
Poor

DII

0.00%
Excellent

Pledged

0.00%

Institutional Deep-Dive

Bull Run Research Hub

Swiss Military Consumer Good AG Share Price: A Conservative Value Investor's Perspective

The diversified consumer products sector, while seemingly straightforward, requires astute navigation. Success hinges on brand management and efficient supply chains, areas where smaller players often struggle against established giants. This analysis examines the Swiss Military Consumer Good AG share price from the lens of a capital-safety-focused value investor. Currently trading at ₹16.6299991607666, the stock presents a P/E ratio of 54.2. For a conservative investor, this valuation immediately raises concerns, demanding a deeper dive into the company's fundamentals. This analysis is part of an 80-parameter fundamental audit verified by Sweta Mishra.

A crucial aspect is the company's Return on Capital Employed (ROCE), which stands at 11.8%. ROCE indicates how effectively the company generates profit from its capital. While a positive ROCE is encouraging, compared to the lofty P/E ratio, it might suggest overvaluation. Ideally, we seek a substantially higher ROCE to justify the current market perception of the Swiss Military Consumer Good AG share price and to confirm that the company has a solid economic moat. Sustained high ROCE often indicates barriers to entry, giving a business a distinct advantage.

When evaluating companies, management quality is paramount. This element is particularly relevant when analyzing small-cap firms. While quantitative metrics offer a snapshot, subjective assessments of management's track record, capital allocation decisions, and strategic vision provide crucial insights. In comparison, while analyzing Virtuoso Optoelectronics Ltd, it is important to deeply compare all these crucial parameters.

Ultimately, the 11.8% ROCE, while positive, needs to be considered in conjunction with the high P/E of 54.2. This necessitates a thorough examination of future growth prospects, competitive landscape, and management's ability to sustain or improve profitability. This analysis offers an observational perspective and does not constitute investment advice. Readers should conduct their own independent research before making any investment decisions.

SM
Analysis by Sweta Mishra
SEBI Registered Research Analyst

Labels (e.g., "Excellent", "Good") are peer-based vs industry/sector averages — data-only, not advice

Swiss Military Consumer Good AG Fundamental Analysis & Valuation Benchmarking

Educational evaluation of SWISSMLTRY across key market metrics for learning purposes.

Positive Indicators

8 factors identified

Strong Revenue Growth (20.98%)

Observation: Healthy sales growth indicates market demand and execution capability.

Analysis: Revenue growth >15% suggests strong market position and growth potential.

Consistent Growth Track Record (126.98% CAGR)

Observation: Strong 5-year sales compound annual growth rate.

Analysis: Consistent sales CAGR >12% demonstrates sustainable growth model.

Excellent EPS Growth (71.51% CAGR)

Observation: Outstanding 5-year earnings per share compound growth.

Analysis: EPS CAGR >15% indicates strong wealth creation potential.

Strong Profit Growth Track Record (71.50% CAGR)

Observation: Consistent 5-year profit compound annual growth rate.

Analysis: Profit CAGR >15% demonstrates scalable business model.

Conservative Debt Levels (D/E: 0.13)

Observation: Low leverage provides financial flexibility and reduced risk.

Analysis: Conservative debt structure offers resilience during economic downturns.

Strong Interest Coverage (12.32x)

Observation: Earnings comfortably cover interest obligations.

Analysis: Interest coverage >5x indicates low financial distress risk.

Balanced Promoter Holding (63.16%)

Observation: Optimal balance between promoter control and public float.

Analysis: Promoter holding in 50-75% range provides management alignment.

Zero Share Pledging Risk

Observation: No promoter shares pledged as collateral.

Analysis: Absence of share pledging eliminates potential forced-selling pressure.

Risk Factors

5 factors identified

Below-Average Return on Equity (9.45%)

Observation: Returns on equity are below industry benchmarks.

Analysis: ROE <10% may indicate inefficient capital utilization. Consider monitoring for operational improvements and management effectiveness.

Margin Pressure Concerns (4.78%)

Observation: Operating margins are below industry standards.

Analysis: OPM <5% may indicate pricing pressures or cost management challenges.

Premium Valuation Risk (P/E: 54.20x)

Observation: High valuation multiples may limit upside potential.

Analysis: Elevated P/E ratios require strong growth execution to justify current valuations.

Negative Free Cash Flow (₹-71.88 Cr over 5Y)

Observation: Cash outflows exceed inflows.

Analysis: Negative FCF requires analysis of capital expenditure cycle.

No Dividend Distribution

Observation: Company does not currently pay dividends to shareholders.

Analysis: Zero dividend yield may indicate growth reinvestment focus or cash flow constraints.

Swiss Military Consumer Good AG Financial Statements

Comprehensive financial data for Swiss Military Consumer Good AG including income statement, balance sheet and cash flow

About SWISSMLTRY (Swiss Military Consumer Good AG)

Swiss Military Consumer Goods AG is a purveyor of expertly crafted lifestyle essentials designed for the modern adventurer and discerning homeowner. Rooted in the precision and rel...iability synonymous with Swiss engineering, the brand offers a comprehensive portfolio of products meticulously developed to meet the demands of diverse daily life. From rugged travel companions built to withstand the rigors of exploration to thoughtfully designed apparel that balances style and functionality, Swiss Military Consumer Goods AG embodies a commitment to quality and durability. The company's product range extends beyond personal accessories to encompass a curated selection of home solutions that enhance everyday living. Recognizing the importance of efficiency and convenience, Swiss Military Consumer Goods AG offers a collection of innovative appliances engineered to simplify household tasks. This includes everything from advanced kitchen gadgets to climate control solutions, all meticulously crafted to deliver optimal performance and long-lasting value. Each product is designed with user-friendliness in mind, ensuring that consumers can effortlessly integrate these tools into their daily routines. Ultimately, Swiss Military Consumer Goods AG strives to provide consumers with reliable, well-designed products that enhance their lives, whether they are embarking on a global adventure or simply enjoying the comforts of home. By focusing on quality craftsmanship, innovative design, and a commitment to meeting the evolving needs of its customers, the company aims to be a trusted source for dependable goods that stand the test of time. This unwavering dedication to excellence is at the heart of the brand's identity and its promise to consumers.

Company Details

Symbol:SWISSMLTRY
Industry:Diversified consumer products
Sector:Diversified consumer products
Website:https://swissmilitaryshop.com

Key Leadership

Mr. Anuj Sawhney
MD & Executive Director
Mr. Vijay Kalra
Chief Financial Officer
Mr. Vikas Jain
Compliance Officer & Company Secretary

Corporate Events

Recent
Ex-Dividend Date
2024-09-20

SWISSMLTRY Share Price: Frequently Asked Questions

What is the current share price of Swiss Military Consumer Good AG (SWISSMLTRY)?

As of 30 Mar 2026, 12:06 pm IST, Swiss Military Consumer Good AG share price is ₹13.02. The SWISSMLTRY stock has a market capitalisation of ₹495.89 (Cr) on NSE/BSE.

Is SWISSMLTRY share price Overvalued or Undervalued?

SWISSMLTRY share price is currently trading at a P/E ratio of 54.20x, compared to the industry average of 54.20x. Based on this relative valuation, the Swiss Military Consumer Good AG stock appears to be Overvalued against its sector peers.

What is the 52-week high and low of SWISSMLTRY share price?

The 52-week high of SWISSMLTRY share price is ₹32.20 and the 52-week low is ₹13.66. These values are updated daily from NSE/BSE price data.

What factors affect the Swiss Military Consumer Good AG share price?

Key factors influencing SWISSMLTRY share price include quarterly earnings growth (Sales Growth: 20.98%), raw material costs, government infrastructure spending, and institutional flows (FII/DII holding).

Is Swiss Military Consumer Good AG a good stock for long-term investment?

Swiss Military Consumer Good AG shows a 5-year Profit Growth of 71.50% and an ROE of 9.45%. Long-term investors should consider these fundamentals alongside the debt-to-equity ratio of 0.13 before investing in SWISSMLTRY shares.

How does Swiss Military Consumer Good AG compare with its industry peers?

Swiss Military Consumer Good AG competes with major peers in the Diversified consumer products. Investors should compare SWISSMLTRY share price P/E of 54.20x and ROE of 9.45% against the industry averages to determine competitive standing.

What is the P/E ratio of SWISSMLTRY and what does it mean?

SWISSMLTRY share price has a P/E ratio of 54.20x compared to the industry average of 54.20x. Investors pay ₹54 for every ₹1 of annual earnings.

How is SWISSMLTRY performing according to Bull Run's analysis?

SWISSMLTRY has a Bull Run fundamental score of 60.2/100, indicating moderate strength with some areas for improvement. This comprehensive rating is based on 15+ financial parameters.

What sector and industry does SWISSMLTRY belong to?

SWISSMLTRY operates in the Diversified consumer products industry. This classification helps understand the competitive landscape and sector-specific trends affecting Swiss Military Consumer Good AG share price.

What is Return on Equity (ROE) and why is it important for SWISSMLTRY?

SWISSMLTRY has an ROE of 9.45%, which suggests challenges in generating returns from shareholders equity. ROE measures how efficiently Swiss Military Consumer Good AG generates profits from shareholders capital.

How is SWISSMLTRY debt-to-equity ratio and what does it indicate?

SWISSMLTRY has a debt-to-equity ratio of 0.13, which indicates conservative financing with low financial risk.

What is SWISSMLTRY dividend yield and is it a good dividend stock?

SWISSMLTRY offers a dividend yield of 0.00%, meaning you receive ₹0.00 annual dividend for every ₹100 invested in Swiss Military Consumer Good AG shares.

How has SWISSMLTRY share price grown over the past 5 years?

SWISSMLTRY has achieved 5-year growth rates of: Sales Growth 126.98%, Profit Growth 71.50%, and EPS Growth 71.51%.

What is the promoter holding in SWISSMLTRY and why does it matter?

Promoters hold 63.16% of SWISSMLTRY shares, with 0.00% pledged. High promoter holding often indicates strong management confidence in Swiss Military Consumer Good AG.

What is SWISSMLTRY market capitalisation category?

SWISSMLTRY has a market capitalisation of ₹496 crores, placing it in the Small-cap category.

How volatile is SWISSMLTRY stock?

SWISSMLTRY has a beta of N/A. A beta > 1 suggests the Swiss Military Consumer Good AG stock is more volatile than the market, while a beta < 1 suggests it is less volatile.

What is SWISSMLTRY operating profit margin trend?

SWISSMLTRY has a 5-year average Operating Profit Margin (OPM) of 4.78%, indicating the company's operational efficiency.

How is SWISSMLTRY quarterly performance?

Recent quarterly performance shows Swiss Military Consumer Good AG YoY Sales Growth of 20.98% and YoY Profit Growth of 16.67%.

What is the institutional holding pattern in SWISSMLTRY?

SWISSMLTRY has FII holding of 0.00% and DII holding of 0.00%. Significant institutional holding often suggests professional confidence in the Swiss Military Consumer Good AG stock.

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Frequently Asked Questions about Swiss Military Consumer Good AG

What is the current share price of Swiss Military Consumer Good AG?

Swiss Military Consumer Good AG (SWISSMLTRY) trades at ₹13.02 on NSE and BSE. Market cap ₹495.89 (Cr). Educational data only.

What is the P/E ratio of Swiss Military Consumer Good AG?

Swiss Military Consumer Good AG has a P/E of 54.20x vs industry average 54.20x.

What is the Bull Run score for Swiss Military Consumer Good AG?

Swiss Military Consumer Good AG has a Bull Run score of 60.2/100 based on 25+ financial parameters.

Does Swiss Military Consumer Good AG pay dividends?

Swiss Military Consumer Good AG has a dividend yield of 0.00%. Past dividends don't guarantee future payments.

What is the ROE of Swiss Military Consumer Good AG?

Swiss Military Consumer Good AG has ROE of 9.45%. Higher ROE indicates better use of shareholder equity.

What is the debt-to-equity ratio of Swiss Military Consumer Good AG?

Swiss Military Consumer Good AG has debt-to-equity of 0.13.

Is Swiss Military Consumer Good AG a good investment?

Bull Run gives Swiss Military Consumer Good AG a score of 60.2/100. This is not investment advice — consult a SEBI-registered advisor.